Today, I am going to cover the topic “Domain Migration Process”. Please do not confuse with the domain migration, it is not included website redesign, URL structure or CMS migration. It is just how to pass the entire value of old domain to new domain without loosing potential customers and organic traffic.
Domain migration gives long term benefits to SEO especially when the new domain is more SEO friendly (i.e. targeted keywords in the domain or geolocalization with a ccTLD).
@aleyda posted a checklist to maintain the track of SEO migration process that will help with planning, implementing, monitoring and deciding the process.
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